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No 1058 18 June 2015
Be
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18
Suitable only for persons of 18 years and over
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To the Ministry and Beyond!
The ultimate after-hours party, Beyond, is moving to a new home
at the Ministry of Sound. Quite frankly, we can’t think of a more
perfect place for a brand that takes music selection so seriously.
We caught up with promoter Nadim Auon to find out what’s in
store at the Ministry ….and Beyond!
Five Things We Love About Beyond
So Nadim, what prompted the
move to Ministry?
Well, as you may know we took over
Ministry of Sound over Halloween last
year for the first Beyond event and it
was epic. We followed it up with two
exponentially more successful events
to the point where the club almost sold
out over As One… an after hours!
That’s when we knew we were onto
something special.
What have you got in store for us?
Besides an updated music policy,
special guests and a huge investment
in diversifying the entertainment we will
also have crossover promoters guesting
rooms on a weekly basis.
With Pride being the biggest night
of the year, is there anything
extra special planned?
The king of after-hours,
Pagano
is
back for what will no doubt be THE
event of the week. Also, the Baby
Box will be hosted by
Heir
- this is
an extremely cool brand that’s done
events at The Nest and XOYO - it will
be insane!
Will anything change with the
move to Ministry?
The opening time will change to
5:30am. There’s no shame in waking
up to come out for a Sunday boogie
to this one! All I can say is the vibes
we get at Beyond @ Ministry are SO
positive, it’s reminiscent of London
circa ’07! Good times
What are you looking forward to
most about the future of Beyond?
The move to Ministry is just the start
- lets put it that way. I can’t tell you
too much but expect our incredible
London and international residents to
get a whole lot more well-known on the
international house music scene.
1.It’s probably the only afterparty you
attend without feeling guilty:
No begging a friend to ask the host if it’s ok, no
limits on the mates who can come, no hovering
around outside the club to see what everyone
else is doing. Stroll up, check your coat and
strut on in. What awaits is much better than any
bedsit in Oval could hope to be.
2. The boys are, well, Beyond!
The man-candy pedigree in Beyond truly lives
up to the name. From the onstage dancers
gyrating in all manner of sexy costumes to the
curiously cute clientele, it’s no wonder your
sunglasses are steaming up. Even if you ARE
wearing them inside.
3. The music is even better
You don’t get the Ministry’s stamp of
approval with a few ropey podcasts played
off your mate’s iPhone. This is world-class
aural pleasure, with the biggest names
in music serving you sonic sensations
you won’t hear anywhere else. From
homegrown talent like Fat Tony and Sam
DMS, to international stars like Mickey
Friedmann, Gonzalo Rivas and more, it’s
the ultimate in musical magnificence.
4. It’s more fun than Church on a
Sunday morning
If we’re given a choice between listening to
the vicar’s wife squawk her way through “All
Things Bright and Beautiful” and rubbing up
against a host of hunky men on a dance floor
on a Sunday morning, well, we know what
we’re doing. Who needs the Kingdom of the
Lord when we have the Ministry of Sound
anyway? If we’re all going to Hell because of
it, then it looks set to be quite a party.
5. Nobody is going to hang around
awkwardly afterward
There’s nothing more uncomfortable than
someone outstaying their welcome and
after parties tend to be a breeding ground
for blokes who just want to shore up on
your couch and stay there for DAYS. But at
Beyond, once the party’s over, you’re out
the door, into a cab, looking fab and on
your way. Where you go next though? Well,
depends how good you looked on the dance
floor, we’re guessing.
Beyond is at Ministry of Sound (103 Gaunt Street, Elephant and
Castle, SE1 6DP) every Sunday, 5.30am (Sunday morning)-late.
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